A MONTH-long campaign to keep Nottinghamshire’s road users safe has been launched today (1st March).
The campaign aims to reduce the number of accidents involving motorbikes, bikes and pedestrians on the county’s roads
Road safety officers are reminding all motorists that a few simple rules can save lives, including using a seatbelt, turning your mobile phone off, keeping to the speed limit and not drinking and driving,
During the initiative commuter bike riders will be stopped and offered a free riding assessment with the Institute of Advanced Motorists (IAM) at a time and date of their choice.
Riders who complete the assessment will receive a ‘Think Bike’ backpack, to help make them more visible on the roads.
Chief Inspector Andy Charlton, head of roads policing, said: “We want this year to be safer on Nottinghamshire’s roads than ever before. We know times are hard for everyone and we are all cutting back, but that doesn’t mean safety should be compromised. We are trying to help those who may have just returned to riding after a long absence or who just need some additional support.
“We welcome the support from the Institute of Advanced Motorists and want to encourage everyone to do whatever they can to make sure they are safe on the roads.
“We will also be reiterating that drink driving, using a mobile phone behind the wheel, not wearing a seatbelt and speed are the four main reasons for causing loss of life on the road.
Last year saw the lowest number of deaths from road crashes in Nottinghamshire since figures were recorded.