Miss Mansfield and Sherwood 2018, Bethany Wigley, has been working alongside schools to promote mental health education.
Across Mansfield, 15 schools took part in non uniform days, and raised a whopping £5032.15 for Bethany's adopted charity, Rethink mental illness.
The campaign took place on the World Mental Health Day on October 10.
Bethany said: "Over the last few months I have been working very hard, with the help of Nottinghamshire County Council, to arrange a non-school uniform day which was held on October 10.
"The date was World Mental Health Day; it was a way to show our community, especially the younger members, that Mansfield, Ashfield and surrounding areas support mental health and to get the message across that it’s okay not to be okay.
"This event was to show that spreading awareness of mental health is vital to help reduce the stigma and let people know there's help out there for anyone suffering.
"The more schools that got involved the wider the reach which can help decrease the stigma of mental health.
"The event also allowed schools to educate pupils and to look out for one another.
"It showed that Mental health is nothing to be ashamed of.
"I had 15 amazing schools join this campaign: The Garabaldi School, Church Vale Primary, Intake Farm Primary, Wainwright Primary, Priestsic Primary, John.T Rice Infant School, Hetts Lane School, St. Patrick’s School, The Brunts Academy, Meden School, Farmilo Primary, Newlands Primary, King Edwin, The Manor Academy, and Queen Elizabeth Academy.
The campaign has been a success for Bethany, who has beat her fundraising target of £4000 target in just over 6 months, bringing her overall total raised to date to £6097.15
Bethany added: "Donating all money raised at the end of my title as Miss Mansfield as one donation will have a greater effect as I am hoping to be able to allocate the money to a specific project which will help people in our local community and those suffering with their mental health."
The campaign ended with the funds being collected from St.Patrick's Catholic primary school, who had a special assembly to present their donations.