CAMPAIGNERS are calling on parents whose children are due to start secondary school next month to talk to them about road safety.
The Derby and Derbyshire Road Safety Partnership has issued the appeal because 11-16 year olds are more at risk of being killed or seriously injured as a pedestrian or cyclist than any other age group.
Said partnership chairman, Mike Ashworth: “Children learn about road safety at primary school - but once they get to secondary school they are more likely to be faced with distractions that stop them giving the road their full attention.
“Explain to your children that safety should be their number one priority when crossing the road. Warn them that they will put themselves at risk if they listen to music, use their mobile or chat to their mates while crossing the road.”