ATTFE College’s ‘Stop the Bleed' initiative surpasses training goals and sets new horizons

By late December 2025, the initiative had already trained over 3,400 individuals in person, surpassing the original goal of 2,025. Additionally, more than 31,000 people have engaged with the initiative’s educational video.

Launched back in September 2025, the initiative focused on equipping the public with knowledge and practical skills to respond confidently in emergency situations, particularly in Stop the Bleed haemorrhage control and emergency response.

A collaboration was initially formed with CPTED-UK Ltd with the help and backing from CitizenAID and aimed at raising awareness, providing free and accessible training, and fostering a culture of preparedness. The campaign is demonstrably strengthening our local communities and ensuring that no one feels helpless in a crisis.

Linked into this is CitizenAID mobile phone application and its vital use in an emergency, to provide essential help to anyone who is a first responder to an incident. The app shows how to deal with the incident until the Ambulance Service or other emergency service arrive on the scene.

This program has empowered thousands, from community members to professionals, small businesses to large organisations, including schools, on how to act swiftly in emergencies.

An informative and educational video has been produced, with generous support from Nottinghamshire Freemasons.

The initiative gained significant traction through partnerships with local football clubs, including Mansfield Town, Notts County, and Nottingham Forest, where the video was prominently featured over the Christmas and New Year period, and it will continue in a range of locations.

Interest was also attracted during a recent Nottingham Forest game where a display in the clubs Forest Fan Zone attracted a good deal of attention and interaction, as well.

Given the overwhelmingly positive response and demand, the “Stop the Bleed” initiative and will continue into 2026 and beyond.

This will include a continuation in the training of our local communities, as well as expanding nationally. It will also include the supply of Stop the Bleed Kits, and see them located in strategic places within our communities, towns, city centres and other places of interest, including leisure and transport links, etc.

ATTFE College is dedicated to expanding its outreach and ensuring that even more people can access this vital training.

Principal Liz Barrett OBE DL commented that ‘I am so very proud of this initiative and its impact. It really does demonstrate the power of collaboration and working together. It is imperative for us all to remember that you can bleed out within four minutes. It is therefore important that all of us learn how to stop the bleed and save lives. The #inthistogether-Stop the Bleed’ campaign will continue throughout 2026 on a national level, raising awareness and teaching lifesaving skills”.

The continuation of this initiative has come at a time when the proposed legislation of the UK’s Emergency and Life-Saving Skills (Schools) Bill was introduced and had its first reading in Parliament last week, with aims to enhance emergency preparedness in schools.

The proposed legislation focuses on training staff and students in haemorrhage control techniques, such as applying tourniquets and bandages. It’s part of a broader effort to make schools safer and more resilient and for their pupils out in the community.

Moving into 2026 and beyond the essential community safety initiative will be known as #InThisTogether Stop the Bleed.

If you are a member of the public, community group, school, college or any organisation and interested in a FREE STOP THE BLEED TRAINING SESSION please contact ATTFE College for more information or to enrol in upcoming sessions.

ATTFE COLLEGE – TEL: 01623 441310

EMAIL: [email protected]