Tourism group invest in new mobile website

Experience Nottinghamshire – the destination marketing organisation responsible for driving leisure and business visitors to the county has introduced some significant new developments to its website to make the site even more accessible to mobile and tablet users.

The information-rich tourism website, www.experiencenottinghamshire.com, currently receives more than 80,000 unique visitors every month.

The investment in the mobile responsive website will ensure that mobile and tablet users will find that visiting the site is not only speedier but easier to use too.

Users on the move will now find it effortless to find out about the abundance of things they are able to do in Nottingham and the wider county.

From information on city centre shopping, nightlife across the region and accommodation in the area, the site provides everything a visitor needs to make the most of their time in the county.

Jennifer Spencer, Chief Executive of Experience Nottinghamshire, said: “Approximately 45 per cent of visitors to our website do so on mobile devices and so we wanted to make it quicker and easier to access the site from a mobile or tablet.

“This latest technology enables us to maximise the experience for visitors to our site. With the trend being for visitors to book their accommodation, event and restaurant bookings later than ever before, they are using their mobile devices even more.”

As the Experience Nottinghamshire website is full of rich content and images, we needed to make the improvements to the site in order to meet the needs of the mobile users.“

www.experiencenottinghamshire.com offers the most comprehensive and highest ranking online events calendar for Nottinghamshire. The website also includes a comprehensive guide to local heritage and visitor attractions, sports, culture and entertainment venues, accommodation, dining and drinking establishments and shopping in the county, making it invaluable for visitors to the region and residents of the county alike.

For further information about Experience Nottinghamshire, visit www.experiencenottinghamshire.