‘Massive investment’ put in to Mansfield’s Superbowl

Superbowl, Mansfield

Superbowl, Mansfield

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Mansfield’s bowling alley has been saved from the scrap heap with a new company ploughing ‘massive investment’ into the facility.

Superbowl faced possible closure last year after the owners went into receivership and the business was put up for sale, putting its future in serious doubt.

Mansfield Superbowl

Mansfield Superbowl

But Stanhope House Leisure Ltd, which also runs the bowling alley in Chesterfield, has since stepped in to take control of the town-centre facility on the corner of Stockwell Gate and Portland Street.

The 28-lane alley is spread across two floors, and the finishing touches are being put to the 14 lanes on the first floor, which has undergone a complete modernisation.

Once complete, the ground floor will also be given the same treatment.

General manager Dan Foster said: “We saw the opportunity when it came up and knew it had the potential.

“It hadn’t had anything done to it in a lot of years and needed bringing up to date.

“Footfall had been declining and customers were becoming disheartened.

“People are now coming back, numbers have increased by 20 per cent and we’re starting to get five-star reviews on Trip Advisor.”

Chad revealed in June last year that accountants PricewaterhouseCoopers (PwC) were appointed to manage the affairs, business and property of former owners, Keith Brown Properties, from Hull, after they were put into administrative receivership.

The bowling alley was first opened in 1991, but in recent years the decor began to look dated and customer complaints began to rise.

As well as an entire new decor, no expense has been spared with state-of-the-art technology having been installed on the lanes, with touchscreen tablet controls.

UV lighting has also been installed for a special glow-in-the-dark bowling, with an underwater theme effect.

The bowling alley’s use of the very latest technology will mean it is the most advanced in the UK.

“It’s been turned around completely and the reputation is coming back,” added Mr Foster.

“We knew it needed massive investment when we took it on, so it’s being refurbished from top to bottom.

“It’s a massive facility for Mansfield, and in a fantastic location.”

Around 15 staff are currently employed on the site with hopes of increasing this in the near future.